App Marketing Understand the UserUnderstand your users, develop a market segmentation plan, position your product, and create a value proposition. Pre-LaunchLearn how to prepare for a successful product launch with Steve Chen, co-founder of YouTube. Launch!Manage the launch process by creating a strong social media presence, getting media attention, and building your user base.Customer AcquisitionGrow your customer base through Google AdWords, direct media buying, social platforms, email campaigns, and other channels. Measurement FundamentalsTrack the performance of your marketing plan by analyzing data and collecting user feedback. CompanyAbout Us Why Udacity? Blog In the News Jobs at Udacity Become a Mentor Partner with Udacity ResourcesCatalog Career Outcomes Help and FAQ Scholarships Resource Center Udacity SchoolsSchool of Artificial Intelligence School of Autonomous Systems School of Business School of Cloud Computing School of Cybersecurity School of Data Science School of Executive Leadership School of Product Management School of Programming and Development Career Resources Featured ProgramsBusiness Analytics SQL AWS Cloud Architect Data Analyst Intro to Programming Digital Marketing Self Driving Car Engineer Only at UdacityArtificial Intelligence Deep Learning Digital Marketing Flying Car and Autonomous Flight Engineer Intro to Self-Driving Cars Machine Learning Engineer Robotics Software Engineer