賽局與產業競爭策略 (Game Theory and Business Strategy)
透過個案故事和邏輯推演,帶領學生認識賽局理論的核心觀念,幫助學生建立一套完整實用的策略思考架構,並將之應用在各種商業決策,包括產品企劃、定價、談判、行銷、銷售與人際溝通。這門課和其他所有賽局理論課程不同,沒有數學、不討論理論模型,而是把學生帶入歷史上不同經理人所曾經面對的決策情境。
Affiliate disclosure: Course Kingdom participates in affiliate programmes (including Udemy via the Cuelinks network). Some links on this page are affiliate links — if you click and enroll, we may earn a small commission at no extra cost to you. Learn more.

